Applying SEO to a Linkedin profile, Make visibility for all

Next article in our series geared to make the most of Linkedin, Until this post should have been able to create our own, optimized Linkedin profile, get the most for finding a job with Linkedin and properly use a tool such as Linkedin Groups, Let us today and thanks to what we have been learning of positioning SEO, SEO how to apply these skills to a Linkedin profile.

Steps to apply SEO to a Linkedin profile

What good is having invested several hours to optimize everything but our profile is visible to search engines? We will analyze a number of tricks or recommendations with which we will get our Linkedin profile more visible to other users and companies.

Choosing Keywords or keywords related to your industry:

Make a list of keywords related to the sector in which you want to be found. You think as a company, how you would look to a professional you on Linkedin. Help yourself not only auto-complete the form on having Linkedin, but also that of Google. We know as well as the keyword tool from Google Adwords that can give us an idea of related terms in which we had not fallen.

Use the keywords or key words:

The next Apply SEO to an account in linked in 2step is to introduce the list of words you have chosen in the previous step along the entire profile, in the headline, in the abstract, experience, description etc.., It is important when doing this not tempted to put the same number of times. Even if you’re more visible in the first phase for the browser when users leave the “prick”, consider yourself irrelevant Linkedin begin. The number of times that the keywords should be included along the profile should be about 25-35 times.

Write for companies and individuals:

We develop a little more the first point, when applying SEO to a Linkedin profile, we must realize that no thinking to write in the search, but companies or individuals. Get in your skin and think you would do if you wanted to search to hire someone, and with that idea and keywords and we can get their hands on the sections of the profile.

Do not leave sections blank, fill 100%:

Although it is not clear that this affect the SEO on a Linkedin profile (I’ve searched and searched all over the place and there are many discrepancies in this regard), it is advisable to have it complete in its entirety by the more professional we cause the person to visit our profile.

Expands the number of contacts:

The more contacts, more likely to be found. This step when applying SEO to a Linkedin profile is important because it is very good to have the more the merrier contacts. Be careful not crazy, I do it with discretion. If you are not serving engineers stay connected with hoteliers. Use the search box to look professional Linkedin linked in one way or another to your sector and adds. Trick to add contacts.

Linkedin:

Adding a new contact Linkedin gives you several options to do so: if you worked together, if ye are partakers of class, etc… in business together all these data fields you ask the school, company or group of which I know. If Marçais “other” mail I ask that user to leave you continue. If Marçais “I know him” no I will add it. But if you mark “friend” can add without any problem and without needing any data, it will be him or her decision to accept you.

Friendly URL:

Customize your URL, the default one is far less “friendly” to search engines and more difficult to remember. Here you can see how,

Periodically update: Try to update with some frequency, either by adding new courses or have done anything interesting. New content always helps.

Get recommendations:

It is very important when applying SEO to a Linkedin profile the number of recommendations that we achieve as much as the number of contacts. Ask friends or former coworkers for recommendations, and if you can elaborate the text that you recommend adding the keywords or keywords for which you want to be found.

Fill in the field of skills and knowledge:

This part is also of vital importance for the relevance of going slowly taking. One can tell oneself is the best professional, but if people do not corroborated is useless. With labels add in skills and knowledge users can enter and next to the labels to validate a button appears, it is like giving them a +1. And because of this we have no control, but is part of visitors, the more we have better and better assess Linkedin SEO positioning will.

Participate in groups, share your profile, and do not forget that Linkedin is a social network, social network professional but at the end of the day. Participate in groups, share your profile, participate in debates Linkedin values will make you more and more users to share your profile.

Following these tips when applying SEO to a Linkedin profile, taking into account the previous post in the series we gain visibility on Linkedin, which means more opportunities to find a job with Linkedin. Do not fail to subscribe to comfortably post the following series in your mail.

Applying SEO to a Linkedin profile, Make visibility for all