What are White Hat SEO and Black Hat SEO? Are you legal or cheater?

Learn the difference between White Hat SEO and Black Hat SEO. Which side do you want to be?

In today’s post we will analyze two practices totally do SEO. You could say the good and the bad. Known as White Hat SEO (good) and Black Hat SEO (bad). We will see the most common forms and practices of White Hat SEO and Black Hat SEO.

What are White Hat SEO and Black Hat SEO? Are you legal or cheater?

First striking the names given to the White Hat SEO and Black Hat SEO, white hat SEO and black hat, very graphic title to see the eternal struggle between good and evil in the world of SEO. What is ethical and what is considered bad practice. In my case I totally advise against the Black Hat SEO. The satisfaction that comes applying techniques of SEO positioning, change things one reads and thinks he can go and check how well you climb the rankings in Google, it is not comparable to cheat and be well positioned.

White Hat SEO vs. Black Hat SEO

On the good side of SEO, White Hat SEO can say that the results are obtained to a medium-long term. And not all techniques work the same way always, much will depend on the niche market where we are, competition etc. Are practices by which they achieve better user experience and managing to be well regarded by the search engines.

On the bad side of SEO, Black Hat SEO, seduce us with practical and “dark” techniques, we can produce results in the very short term, almost immediate but not bring improvements to users as they are not designed to enhance them their experience on our website, and are usually hunted by the search engine robots falling sharply in the vacuum of searches.

Impact of Black Hat SEO Guide

Why Black Hat SEO especially AGAINST? Primarily for three reasons that I think are quite important. Ignores the user normally mean a website is to provide quality content to the user so that Black Hat SEO might be the centerpiece. Such practices sought are positioned at any cost, regardless of the user but climb the ladder. Then and obviously related to the previous point, to not think about the user experience we are hurting the same as entering not find what at first looked. Well most of these techniques generate automated content will never be like the post we wrote our bloggers thinking readers.

Because of these practices, Google takes out updates to catch cheaters. In fact the Google Panda update, much position as pages viewed fell on their websites search engine positions loaded nobody sees. That is why anyone who thinks doing Black Hat SEO, you know that at any time updated and Google shows a “zaaasssss throughout the mouth.”

But let the main concern in my view we should not be hunted, but unethical and senseless itself having to write or create websites for users.

Black Hat SEO techniques most used:

Here are some of the most common:

Links and hidden text:

Widely used years ago, was to add much text which wanted to be found in the same color as the background of the web, so that the user was not visible but for search engines. Not currently used.

Stuffing Keywords:

(title, body, H1, H2, anchor text, URL, metatags etc.) Abusing keywords so that fill all the elements of a website with the word by which we want to be positioned, but without offering content relating to the same value. Here you can see an example of a penalty for keyword stuffing.

Spinear articles:

Using automated tools what is black hat SEO get web content, i.e. articles and modify massively using synonyms of the original with the software tool. Automated manner and in the same article we can get dozens of “variations” of the same to add content to a blog for example. Such content will not be as high quality prints with all synonyms.

Comments Spam in blogs Mode:

This I suffer quite often in my blog. They can come from automated or manually. There are WordPress plugins like Akismet that will block many of the automatic. The manuals have to go the blocking ourselves, so advices have marked the option to approve comments before publishing them. Many people make comments to be promoting worthless adding a link to your blog.

Cloacking:

This Black Hat SEO technique is to display content for search engines, and property other users. A user are directed to a page that is not crawled by search engines, such as a flash page, while search bots stay on page optimized for them. More Here

Wild SEO:

What is the same do much SEO. Include keywords and optimize galore excess page for the search engine robots. It may be good but if the thin line between White Hat SEO and Black Hat SEO can be penalized crosses.

Copy text: If we copy the contents of another site, and use it as our own, Google has to detect which page is the original. When we caught they will copy will go to limbo. If you copy text from other websites, always cite the source.

Page hijacking:

This consists of a copy of an existing web page very similar way in order to get the search engine to believe that the copy made is the original and not the reverse, achieving gain positions in the ranking. Interesting article a case of Page hijacking worth that ye shall read.

Many of these Black Hat SEO practices are no longer used due to updates of Google, but it’s good to know to detect if necessary or if they returned to gain importance in the future.

How do White Hat SEO

We know what the dark side of SEO. Now we will list some basic techniques to learn how to do SEO Black White:

Quality Content:

For me it is the cornerstone of any White Hat SEOSEO strategy. What’s more is the end for which we write to bring something good and useful to the reader. If we do the reader again and again, we will link from other blogs and this is one of the things that Google account will have to climb.

Important titles:

Yes, I will say that I am a heavy if you read my blog regularly, always stress the importance of a good title. We must make them descriptive, straightforward and include the main keyword for which we want to be found.

Use keywords with sense:

It is clear that we must use keywords in the text, but to be consistent with what we’re writing. The text we’ll ask you not put them to shoehorn but adding value to the text.

Use Tags:

Such as H2 tags, ALT tags for images, Title tags for images and links between we can get more keywords. We’ll discuss this topic in depth in future post, do not miss subscribe to blog and receive comfortably in your mail.

Enlazad other blogs:

Do not think that by linking to other bloggers ye would lose followers for being the “competition”. Far from it, your items will gain greater depth of content and the bloggers who have linked them you may already know and they will appoint you in future post.

I hope this comparison between White Hat SEO and Black Hat SEO it already clear which of the two streams must follow. What think you? Are you for or against Black Hat SEO?

What are White Hat SEO and Black Hat SEO? Are you legal or cheater?

Should I worry about Google Panda 4.0?

A new update of Google, in this case it is Google Panda 4.0. Should we be concerned?

Should I worry about Google Panda 4.0?’

A new algorithm change has come to Google; this is Panda 4.0, an old acquaintance who gets old and stronger than ever in search of the perfect content. Whenever there is talk of a new algorithm change by the world’s most famous search engine many SEO’s are cast to tremble and webmasters who fear losing much of their organic traffic.

Actually, this sometimes gets a little funny because if it’s not really done anything wrong, there is nothing to fear. In fact, if after the first alarm by the appearance of Google Panda 4.0 has reviewed your Analytics and everything is in place, you do not have to worry. If instead you’ve noticed that you’ve started to lose positions for some of the keywords that you were bringing traffic to your website you have a problem but let’s face it, only you are to blame for this situation.

Although as we said Google Panda 4.0 it is an old acquaintance is worth reviewing what their goals and pursues exactly this algorithm. Overall penalizes scarce and of poor quality content or have been directly copied from other websites. In contrast, aims also to reward those sites that bother to develop original and quality content for its users.

Google Panda 4.0 is not only…

As if all this were not enough Matt Cutts, head of Google’s spam, announced that it will closely monitor the sites that their positioning work for keywords Google Panda 4that generate higher advertising revenues. They read a little between the lines will go as hard for those pages that have used fraudulent techniques known as black hat or to position at the top and get great income through Ad sense and the like.

This part of the algorithm that will be tasked to pursue spammers is called Payday Loan Algoritm and Matt Cutts himself as going to affect considerably in Turkey where it seems such practices have become common.

Of course not everything is bad and portals efforts have been rewarded. The one has very well structured web originals and extensive in each of the programs analyzed in detail texts. It also has a multitude of visual information and navigate through the site is a pleasure.

In short, if you do the wrong things or are you trying to fool Google sooner or later you end up picking. By contrast, the time shows that the stress in the daily work pays off.

Should I worry about Google Panda 4.0?

How to Increase the Number of Followers on Twitter Automatically

In today’s post we are going to explain how to feed your Twitter tweets automatically with high quality and so we will see step how to increase the number of followers on Twitter with little effort. We will through Twitter Feed tool.

With this power tool, you can select the sources which we believe we look more interesting and fed via a feed our Twitter account. But you know that are the RSS feed I advise you to read this post in which I explain very simply what a feed. We say so “ethical” because many people use twitter to follow and then unfollow for the sole purpose of having more followers, ignoring the true nature of Twitter, join our view of the social networks most used and important time.

The first step will configure our account at Twitter Feed. We enter into your page and begin the registration process, as we see it is quite simple and the data that we ask are basic:

Once introduced into the bottom you will see the “Create Account” button after create desktop Twitter Feed arrives at the tool to achieve increase the number of followers on Twitter by Tweets high quality. Once we enter the desktop Twitter Feed will see an image like this. As I already have configured some sources, you see the names of blogs Retweet, in yours the first time you leave the center of the blank screen. We give “create new feed”:

Takes you to the next screen for the tutorial “how to increase the number of followers on Twitter” We will use the example of my blog, www.comenzandodecero.com If you are interested in the world of online marketing, SEO, Social Media etc … I can come in handy to have my blog on your Twitter Feed, as we tried to publish quality content quite frequently, which will be fed yourselves often achieving increase your followers.

Advanced Configuration Twitterfeed

Here we will find the following fields in shaping our tool for increasing the number of followers on Twitter:

• Check for new post: How often want to check for new entries in the feed. I recommend every hour.

• Number of daily updates: Suppose the blog we have introduced the feed published 5 times a day. Well this is where we say the number of such post we want to publish. I recommend no more than 2, Twitter Feed allows maximum 5 but if we have a large number and various blogs stuck we can achieve just accused of being heavy on our mind and stop following us. Two is a good number for this field.

• Post Content: Here you can choose between title and description, a title or a description. I recommend putting a title for this case, since we do not go on Twitter more than enough space (only 140 characters) and in my opinion am best.

• URL shortener chosen: If we do not know what are the URL shorteners.

• Post new items based on: Here we must leave the choice pub Date, who has come to say that the approach is chronological order.

• Post prefix, suffix post: In the unlikely event that our blog is worth quoting the source blog, here you pondríais. This not only stay well with the author who will see that you’ve said, but knowing that you are sharing your content is more than likely as a thank you follow yours and start retweeting content. If the blog is yours can add the prefix itself something like “published on the Blog” so that the reader will know it is yours Tweet, favoring into clicking on the link.

• Filter your post by using: This option is interesting if you want to filter Tweets keyword you want, which are included in the title or description. For example putting “SEO, Social Media” Tweets publish only those that have these words in the title or description of the blog article. I usually leave it blank.

The next step is where we say we want to be on Twitter where we want to publish the feed; I can choose one or more channels of publication. For this case we are focusing on

Twitters, then we click the button and we will tweet this:

In point we can either give the big blue button marked red if it is the first time we will authorize twitter feed to publish on our own, coming after pressing the typical window where we ask if we allow the tool to publish on our behalf, giving “to authorize the application.” For ye have already discharged other blogs in the tool, and ye shall have the option to choose the twitter account and will not need to authorize again, in my case as I have previously discharged, striking.

The following areas correspond to UTM tags Google Analytics, this being a more complex issue to explain and it is not necessary for the purposes we seek, I recommend leaving it as the default. We give the final button “create service” and we will have taken the final step to set and achieve Twitter Feed increase our number of followers on Twitter. Once we see that we give back to the previous page, this is because we can publish a feed to multiple Twitter accounts, or used as a means of publishing Facebook or Linkedin. The process would be the same up to that point, only allowing for Facebook or Linkedin as we did before with Twitter.

Once finished, return to the desktop and see as Twitter feed has been configured feed. In the screenshot below you will see the example we just did, under another blogger who had already discharged earlier. Now appear so empty because we just did, but will appear to be publishing the tweets you posted with interesting statistics. If you have followed the tutorial and you have linked mine, I usually post 3-5 times a week, bringing your Twitter have much information to contribute.

Why this helps to increase the number of followers or followers of my Twitter account?

Because to publish interesting content, taking several blogs discharged into the tool, you will be assuring you post multiple daily tweets, getting followers that you may have already have more options to see them, find them interesting and to make retweet appear next to tweet your user name with which you can see other and yourselves a follow to see that you publish interesting content. If any of the terms mentioned do not fail to see the Glossary of Terms Basic Twitter.

So far today’s tutorial, do not let go, I comment, I have 5-6 blogs discharged into the tool and grow my own Twitter followers average 5-6 a day, without having to do any more, is not it interesting to gain followers on Twitter automatically ? If you liked the network, the more we are discharged, the larger our network and it will grow faster.

How to Increase the Number of Followers on Twitter Automatically

How to create a Twitter account?

We have more or less cleared what Twitter, today we will see how to create a Twitter account? Basically all you need is an email address to which to link and join the Twitter homepage. First two will get to where you’ll be asked very simple basic data information.

How to create a Twitter account?

Twitter Bird Sketch (Photo credit: shawncampbell)

After that you will access a small guide that Twitter offers to start out to use it. It does not say much since I basically ask you to follow a few famous users that Twitter selected at random, will show examples of Tweets for those people who have chosen for you to see as they are, will give you the option to search your contacts from your mail using Twitter to follow them and I finally asked to go upload a photo and give a brief description of introducing yourselves. This description as well shall see later is essential. The process in these first steps is quite simple and does not offer any difficulty popping the button “Next” each time you do one of the steps asks you.

How it Works Twitter

Once we passed that first process will access the home page of our Twitter account. I’m going to paste a screenshot of my own and we’ll be seeing part by each of the sections having Twitter and we’ll be watching how Twitter works for you not to start lie is.

I’ve divided into sections to go see one by one how Twitter works. As you can see top left there are some main buttons:

Let’s start analyzing the Start button that is where we will go mainly. Once we click it will be at the previous screen in which we distinguish the following parts I will explain how they work:

Home Button

1. Twitter Timeline or chronology: This is where we will find all Tweets yours and people we follow in chronological order, the first being the last post, as mentioned before. Making scroll down we will see the tweets of people you follow older.

Read: Guide to using Twitter. How Twitter works step by step

2. Search: Here you can easily locate any user we have on our list of “following” or want to start following. Simply starting to write the name Twitter we suggest the options we have, by clicking on the seek in this case. To see this clearly we continue with the example above, we searched Sergio Ramos in which we follow, once we click on the name, get to his Twitter page in which his Tweets in chronological order as you see in the image appears. Now we are going to have more clear, right? Create an account on twitter 4create an account on twitter 5

3. Following and followers: Here we see the number of people who follow us (our followers) and the number of people we are following. It clicking on either of those two numbers we listed the people we follow or we are still dependent appear which we click.

Who to follow: Depending on the people you follow, the description that we have put in our profile, we have followers etc… Twitter suggests people could be result of interest.

4. Trends: We have to explain the concept Hash tag to understand the topic of trends well. As you well know have 140 characters to communicate something, either because Twitter gives us the opportunity to put in front of any of those words of our message symbol # pad. By doing this we are making that word or set of words in a Hash tag, a label so we understand better. In future post will explain what constitutes good hash tag and how to use them; do not forget to subscribe to receive this post conveniently in your mail. To go with the concept familiar to add this symbol # that word becomes a label is, if for example write “The 10 most important rules in # social networks you can not miss “, the set of words # social networks be a label so if we click on that word we will leave all people in their Tweets are also using the written word and also a # in front. Hence the famous trends or Twitter Trending Topics (currently most used themes). A simple example for you to understand, Monday morning I am 730 Curran and write in my Twitter “# OdioLosLunes should be prohibited.” Many of my fans that are connected to Twitter at the time can you see it, do you grace the term # OdioLosLunes because they too will Curran at that time and another writes “I also # OdioLosLunes, often pain in the ass” and so begins form a chain so that it may for a short period of time the term used by most users of Twitter is # OdioLosLunes, as it is now, we have the trend of the moment or Trending Topic with # OdioLosLunes. This section of “Trends” will tell the default of Spain if we are clear here, but we can customize it to the measured globally or in another region that interests us most.

We have already seen the main screen using the home button. In our next point of this guide to using Twitter will we will we find the button “Connect”.

Connect Button

Within the option to Connect, again we can access two very interesting sections. These are “Interactions” and “mentions”. Through the choice of interactions see Tweets in which we are interacting, ie people or users who retweet our tweet one, who discussed etc…

Via the notices see people added to a Tweet our username is @ Twitter username and therefore tells us that someone has said something in which we appear.

# Discover button

In this tab you can access the most relevant stories in a user group composed of those whom we follow, those who follow those who follow us and our fans. Essentially this tab is what is giving us the content that Twitter considers most relevant in reference to our sector. We can perform related searches by tags just by typing in the search bar the term we want preceded symbol we saw before # If you want to find people talking about SEO can add # SEO or # Positioning Web and leave us users related and discussing these terms.

Within this same tab will have the option to find friends through our mail accounts, accept suggestions from Twitter who follow, see Tweets … As you will see many things are repeated in different tabs but try to have different names in essence they are the same, But I tell you a little dominating this guide how Twitter works will not have any problems.

Account button

Finally this button will enter yours in which you will see your profile picture, the background that we have chosen, the description at the time and put in a list all Tweets or Retweets we have done sorted chronologically.

Before I commented the importance of the description of your Twitter profile because it’s what other users see when they find you on Twitter, and if they see words related to your industry will probably continue. You will advance in future post of tips for a good description on Twitter (do not forget to subscribe).

So far this first post of an interesting list of items that will make guide how Twitter works, most important tools in Twitter, tips for proper use, tricks to get followers etc … That will gradually rise. For me personally, Twitter is one of the best social networks out there, and professional possibilities for dissemination of your online marketing campaigns are extremely high. As shown I will say that about 40% of the traffic coming to my blog is thanks to Twitter, so take this opportunity to ask you if you liked a post I would retweet the great