Wednesday, May 14, 2014

5 Reasons to Write a Blog

It’s no secret that Internet blogs proliferate exponentially. Within a year the number of blogs doubles, again and again, and no sign that this phenomenon will slow. Your creation is simple, can be done for free (or minimal cost) and thanks to platforms like Blogger or WordPress are no technical skills required to have a blog. Why are there over 50,000,000 blogs in the world?, Why spend several hours a week to write on the computer? The reasons each person has to start a blog can be very varied but can be summarized in 5 concepts: communicate, teach, learn, make money, marketing, digital identity, create community and fun. As you can see on your own blog it is common that two or more of these concepts together.


Internet blogs


1. Blogs that are written to communicate.


An important part of blogs are written to present different facts or ideas, and that is their main goal. A very graphic example is a blog of an organization, which is communicated to members, dates of meetings and events that will be performed shortly. But so would a blog of a journalist in which he explains now or news on a particular subject. Within this group we find very many blogs.


  • Blogs about communicating dissatisfaction injustice.

  • Blogs expressing personal opinions about movies.

  • Blogs newspaper.

  • Blogs news of an organization, such as a hiker center.

Blogs are a communication channel between the company and users, such as the blog of a dance school. Inside Ad Sense is a blog of this type in which information of interest to those publishers who use Ad Sense is published as a platform for online advertising.


2. Blogs that are written to teach.


There are many blogs that are born for teaching purposes. Some publications are teachers to their students, but also in personal and professional blogs can teach us many things. Many of the logs recipes, marketing, blogging, housekeeping … also have as one of its objectives demonstrate a practical knowledge for readers to learn. Thus, video blogs where demonstrations of how they are included are very practical.


  • Blogs of teachers who upload text, images and other instructional materials for their students.

  • Blogs as seomastero.com, tricks and helps to create your own blog.

  • Blogs DIY. Blogs Do it yourself, help you to do things for yourself.

  • Blogs of coaching.

  • Blogs and other themed cooking practices.

  • Professional Blogs in which knowledge is disclosed.

3. Blogs that are written for learning.


Within the blogs for teaching purposes, cannot forget those who are written to consolidate the knowledge itself. In many courses on information technology to students who take one year as requested, but is also a possibility that use teachers of other subjects. The writing on the subject in a public space like a blog helps students focus on the subject. Among the blogs focus learning include:


  • Blogs of students with exercises requested by a teacher.

  • Blogs created to write and improve professional level, for example as a writer or journalist.

  • Blogs in which we explain the things we learn, so while helping others consolidate new knowledge. This blog is an example.

  • Blogs as daily self-learning. A space in which we reflect on what is learned day by day, week by week.

4. Blogs that are written to make money.


Some people start a blog with the idea that they can get some extra, or get rich on the Internet Euros. It is true that through the inclusion of advertising, selling products or services on the blog may generate income. But it is also true that many people fail to make money and leave when he did not have the expected results. Generate small profits in blog is not easy, many have to spend hours and is much more practical to have a “conventional” job. Among the publications that are created to have economic benefits are:


  • Theme Blogs on technology, travel, fashion, etc.. There are several ways to monetize.

  • Blogs that are part of blog networks. By having a lot of views to have an easier time to get well paid advertisements.

  • Blogs professionals who sell information products or offer courses.

  • Personal blogs to which are added some ads.

5. Blogs that are written for marketing.


Today to drive a Web page from a law firm, an online store, a brand new bags, etc… If we simplify, can see two general ways in which blogs can help the SEO (search results of Google and other search engines): content marketing and build linking. The first is based on sharing quality content to attract customers and the second to generate links from blogs to the other page.


  • Blogs that promote a new product.

  • Company Blogs that interesting content for clients or other professionals (content marketing) are written.

  • Blogs written to create thematic links to other sites.

  • Blogs associated with a Web site or online store. Often are aimed to be a channel of communication, but also serve to improve SEO.

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